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Use Case: Sampling Strategy

Background

SnapStrat can be leveraged to determine the top-down marketing allocation based on product, segment, and/or geographical strategy

Problem

Product sampling was critical to Sephora's marketing strategy, yet the process was highly manual with limited optimization of the sampling assortment.

SnapStrat Solution

Sephora has an end-to-end sampling management tool built on SnapStrat's platform, improving sampling outcomes and automating processes with over 700 users from Sephora and its' supplying Brands.

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